Milano Lounge: over 398k unique listeners in 1st Semester 2020 (Jan-Jun 2020)

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Milano Lounge: over 398k unique listeners in 1st Semester 2020 (Jan-Jun 2020)

Milano Lounge, the Milanese broadcaster of Chillout music, confirms itself as a leader among digital native radio stations (i.e. online-only, without FM, DAB or DTT frequencies).

In the semester January-June 2020, Milano Lounge had an astonishing 398,001 unique listeners, + 77% compared to the same semester in 2019, when it had 224,000 unique listeners.

Total Listening Hours (TLH) more than doubled, from 708,000 (First Semester 2019) to a whopping 1,675,574 TLH in the First Semester 2020.

Average listening time is 42.2 minutes.(it was 38 minutes).

Very interesting results (especially considering the online-only nature of Milano Lounge), helped (unfortunately) by the Coronavirus pandemic. In the lockdown months, in fact, the greatest increase in listeners was registered, probably people stressed by the bad daily news, in search of moments of relaxation and tranquility, such as those offered by Milano Lounge, thanks to its careful selection of Chillout, Lounge Music, Deep House and Electronic Music.

Very satisfied Roberto Bocchetti, creator and Station Manager of Milano Lounge, who declares : “I am aware of the attention towards Milano Lounge and I am happy that my selection of music – with songs chosen one by one to create a relaxing atmosphere – is also appreciated by listeners.

This is attested by numerous e-mails received from listeners who congratulated me on the music selection, and also by the donations received, which have allowed to re-open the HD High Definition streaming of Milano Lounge, branded Milano Lounge Radio HD, which is only available at the milanoloungeradio.com website.

On the HD channel I put some exclusive contents, not present on the “normal” SD Standard Definition Milano Lounge, to encourage listeners to switch to Milano Lounge Radio HD and discover Crystal Clear Sound in High Definition.

The SD Standard Definition version of Milano Lounge is available at the milanolounge.it website, as well as on the main aggregators, such as Tunein and radio.net and it is also available via smart speakers / voice assistants.


MESSAGE FROM ROBERTO:

Dear Listeners,

THANK YOU SO MUCH FOR YOUR EMAILS AND DONATIONS, thanks for your love and passion!

Let’s create a better station together!

If you would like to suggest a song for our music rotation, please feel free to use our Collaborative playlist on Spotify, at this link:

Milano Lounge: Sophisticated Sounds from the heart of Milan, Italy.

From my heart, for you,

Roberto

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